The Self-Help Paradox: Why We Keep Buying Books That Don’t Work

A one-size-fits-all approach is not the way to go…

RND4IMPACT INC.
4 min readJan 14, 2023

Self-help books have become a billion-dollar industry, with thousands of titles promising to help readers improve their lives in every imaginable way. From books on self-improvement, relationships, career, productivity, health, and happiness, the self-help industry has something for everyone. However, despite their popularity, many experts question the effectiveness of these books, arguing that most self-help books don’t work and that the industry is based on questionable science. This phenomenon is referred to as the “Self-Help Paradox.”

Photo by Susan Q Yin on Unsplash

The Self-Help Paradox is the idea that despite the popularity of self-help books, most people who read them don’t see significant improvements in their lives. Most self-help books offer a one-size-fits-all approach to personal development, which doesn’t consider individual readers’ unique needs and circumstances. Additionally, many self-help books are based on anecdotal evidence and personal experience rather than rigorous scientific research. The advice and strategies offered in these books need to be more evidence-based, and they may need to be more effective in helping readers achieve their goals.

--

--

RND4IMPACT INC.

A 501(c)(3) nonprofit organization that exists to inspire and improve anyone’s capabilities and knowledge through volunteerism and charitable giving.